Roberto Grosso

Multisensory
Artist

A dynamic interplay of vibrant pop colors and rhythmic aesthetics — painting, digital art, augmented reality, and music as one creative language.

Artist's Statement

My work is a dynamic interplay of vibrant pop colours and rhythmic aesthetics — designed to engage viewers beyond traditional art forms. Each piece is an interactive concert of visuals and sound, crafted on unique mediums like brushed metal and perspex, and brought to life through augmented reality and artificial intelligence.

My creative process is a constant evolution — blending painting, music composition, AR, and AI into a single multisensory language. I push the limits of conventional artistry to craft journeys that transcend the boundaries of medium and perception. When you stand in front of one of my pieces, you're not just looking at it — you're entering it.

PaintingAugmented RealityMusicAI
2009

Named favourite artist by Kanye West while working at Yahoo! and MySpace in London

2011

Pioneered augmented reality in painting — one of the first artists to do so

2018

Subject of an academic thesis at the University of Urbino, Raphael's alma mater

2021

Collaborated with Franz Kirmann on the BAFTA-winning documentary "Locked In – Breaking the Silence"

2025

Co-founded ArtBeat Art Fair in Lisbon — a new kind of art event built on authenticity and creative freedom.